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Latam Professionals Open to Using Metaverse Tools

Latam Professionals Open to Using Metaverse Tools

As metaverse tools open up new vistas in work culture and ethics, workers and executives in Latam are open to trying the tools. The study commissioned by Ciena, a software networks and services company, revealed that workers and executives are open to adopting the new technology while maintaining their traditional working styles. The study, which surveyed 15,000 business workers from across the world, found that there is a positive attitude among the surveyed about the implementation of the new technology.


Image of the metaverse work culture using the VR headsets in a modern IT office setup


Metaverse-Based Tools Considered Useful

With the rise of remote work culture, the COVID-19 pandemic has had a significant impact on corporate operations. According to a recent study presented by Ciena, a network software company, Latam office workers are especially open to including the new technology at work.

The study, which included 15,000 business professionals in 15 different regions including Colombia, Brazil, and Mexico has found that almost 60% would consider working from a virtual metaverse platform. More than 50% believe that collaboration is achieved in an easier way using virtual platforms than in the office setup.

The rationale behind the thinking varies among countries. In Mexico, it is linked to the belief that there are fewer possibilities of distraction when using the tools. In Colombia and Brazil, it is considered that these tools can help boost the growth of companies.

Traditional and Virtual Work Locations

There is also a growing perception that working trends will adopt new changes in the not-so-distant future. 40% of those surveyed in Latam believe that in the next two years their working environments will change from traditional locations to virtual and immersive locations.

Metaverse is also seen as a tool that is useful for purposes besides work. The survey discloses that 63% of the surveyed would use virtual platforms for learning and education purposes in Colombia. 60% would use the platforms to socialize in Mexico, and 69% would use them for online gaming purposes in Brazil.

However, those surveyed are also aware of the limitations of such tools and their dependence on infrastructure and network services. More than 40% of respondents in Mexico and Brazil confessed that network reliability remained a concern for using the application. Another factor is the relative ignorance about implementing and using these tools in working environments.

The results of the survey are consistent with another study published by the World Economic Forum in May, which found that countries in Latam had a greater appreciation of the metaverse's applications than the rest of the world.

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