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Huobi Launches Ivy Blocks for Blockchain and Web3 Investment Projects

Huobi Launches Ivy Blocks for Blockchain and Web3 Investment Projects


Leading cryptocurrency exchange, Huobi has announced the creation of a new investment wing to manage decentralized finance and Web3 projects. Ivy Blocks, will focus on funding projects in seed stages and aiding them via financing and other support services, to make a "better, more inclusive" Web3 ecosystem.


Huobi Launches Ivy Blocks for Blockchain and Web3 Investment Projects


Huobi Enters the Web3 Investing Segment with Ivy Blocks

Web3 has become a trending industry segment, with lots of crypto exchanges, and VC firms joining the bandwagon. Huobi, among the top ten cryptocurrency exchanges by volume traded, has announced the launch of its own investment wing to manage these new markets. Ivy Blocks will have the task of identifying potentially successful Web3 and decentralized finance projects to incubate and nurture in the future.

According to a PR statement issued by the company, Ivy Blocks will have a multi-billion dollar war chest to achieve its goal, something that makes it "well-placed to take advantage of the unique opportunities in cryptocurrency markets globally." To support these projects in their seed or growing stages, Ivy Blocks will launch three core services.

These services include an asset management platform for decentralized finance (Defi) projects, an innovation-led incubation division, and a more research-driven crypto platform. All of these services will be available to the companies under the wing of Ivy Blocks.

Financing Power

Financing is a key part of the support that an investment company offers its portfolio companies. Ivy Blocks’ operation is simple and it seeks to offer this economic support to startups, which commonly fail due to finance-related issues. On the relationship that the new company will have with its portfolio of projects, Huobi CFO Lily Zhang stated:

“Many promising projects tend to encounter liquidity constraints and a lack of go-to-market support, which presents significant barriers to growth. Our focus on providing such projects with liquidity investments and incubation services will no doubt contribute towards creating a better, more inclusive Defi and Web3 blockchain ecosystem.”

Ivy Blocks already has more than 1 billion assets under management (AUM) from several companies incubated. One of them is Capricorn Finance, an automated market maker (AMM) that is built on top of the Cube blockchain.

Other exchanges have also invested in Web3 projects recently. Binance Labs, the investing wing of the exchange, reported that it launched a $500 million fund for Web3 projects on June 3. 

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