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Amazon Founder Jeff Bezos’ Top Tips for Managing the Recession

Amazon Founder Jeff Bezos’ Top Tips for Managing the Recession

Amazon founder and former chief executive Jeff Bezos has advised consumers and small businesses on what they should do given that the U.S. economy is either already in a recession or is headed into one "very soon." The billionaire said, "The economy does not look great right now. Things are slowing down. You’re seeing layoffs in many, many sectors of the economy."


Jeff Bezos, founder and former CEO of retail giant Amazon with the company logo in the background


Jeff Bezos on US Economy and Looming Recession

Jeff Bezos, founder and former CEO of retail giant Amazon, shared his view about the US economy heading into a recession and what consumers and small businesses should do in an interview with CNN last week.

Responding to a question about whether the US is in a recession and what his advice would be for small businesses, the billionaire, who is Amazon’s executive chair, cautioned:

"The economy does not look great right now. Things are slowing down. You’re seeing layoffs in many, many sectors of the economy."

While admitting that he does not know "whether we are technically in a recession," citing that economists have been debating over that topic, he said: "The probabilities say if we are not in a recession right now, we are likely to be in one very soon."

"My advice to people," including small business owners, is to "take some risks off the table," Bezos said, adding:

"If you were going to make a purchase, maybe slow down that purchase a little bit." Keep some dry powder on hand, wait a bit, and see. "Try to reduce some risk in your business or your life."

"If you are an individual and you’re thinking of buying a large screen TV, maybe put that down, keep the cash, and wait for some time. Apply the same for a refrigerator or a new car; just take some risk off the table," Bezos advised.

"If you are a small business, maybe delay some capital purchases and have cash on hand. Just a little bit of risk reduction can make a difference for that small business. Do not get into even more serious economic problems. You have to play the probabilities a little bit," the Amazon executive chair suggested.

Bezos was also asked about how long he thinks this recession could last. "I don’t think even the most experienced economist in the world could answer that question," he responded, elaborating:

"You just have to try and be reasonable about it; take as much risk off the table as you can. Always hope for the best but prepare for the worst."

In October, Bezos commented on Goldman Sachs CEO David Solomon, stating that there is a good chance of a recession. The Amazon executive tweeted at the time: "Yep, the probabilities in this economy tell you to batten down the hatches." 

98% of Chief Executives are Preparing for the Recession

A recent survey shows that 98% of chief executives are preparing for a US recession. Some people are expecting a severe recession. Renowned investor Jim Rogers believes that it will be the worst recession in his lifetime. Economist Peter Schiff warned that the Federal Reserve’s action could lead to market crashes, a massive financial crisis, and a severe recession. However, the White House is not preparing for a recession. President Joe Biden recently claimed that the US economy is "strong as hell."

As the recession debate gathers steam among economists in the US, many are wondering if we are already in a recession. Please post your comments.

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